The Power Of Touch

It's vital for our health, wellness and happiness, say the world's leading neuroscientists.

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It's vital for our health, wellness and happiness, say the world's leading neuroscientists.

Every two or three months, Thyago Ohana goes out on the busy streets of Vienna, Austria, with a big smile and a sign saying "Free Hugs". The handsome 32-year-old Brazilian, who works in international trade at the Indian Embassy in Vienna, chooses a popular locale, like the historic shopping street Kaerntner Strasse. There he opens his arms to anyone who wants a hearty embrace.

He does it because once, back in 2012, when he was feeling very stressed and anxious during a visit to Paris, a stranger gave him a free hug. He's never forgotten how it filled him with unexpected calm and joy. For those who take up his offer, getting a hug makes them laugh and smile. But sometimes it does more, as when an elderly woman in a tour group stopped and watched him. The group moved on, but she asked, "Can I have a hug?"

"Of course you can!" said Thyago who wrapped his arms round her.

When they broke their embrace, she kept holding on to his shoulders and looked into his eyes. "Thank you," she said. "I can't remember the last time I was hugged this way."

It's a memory that still makes him emotional. "It was a really powerful moment of human connection. It's why I keep doing it."

"While giving out free hugs isn't common in India, given our cultural context, holding hands is a norm within men (in other countries they'd be seen as a couple), while women squeeze in to accommodate others on crowded public transport," says Aparna Balasundaram, a Gurugram-based psychotherapist. Our society, she adds, is pretty close-knit and people are not as conscious about personal space, in fact, "activities like breastfeeding in public isn't a big deal in smaller towns".  

Of our five senses, our sense of touch is the one we are most apt to take for granted and yet the one we can least do without. "The problem is that we still aren't aware of the extent to which touch can alter behaviour patterns. A touch is very powerful as it can help show empath...

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